iRobot: Roomba
CLIENT: iRobot
DELIVERABLE(S): New packaging design for the Roomba models: e5 and i7+; 3 different sized in-store display designs; physical box mock-up with new packaging design
PURPOSE: 
AUDIENCE: Any customer looking for a robot vacuum
CHALLENGE: Confusing and overwhelming features making it hard to distinguish between models; competing with other brands in on a regular shelf; not much control of shelf placement in the store
In collaboration with Brandon Lau (Industrial Design), Alexis Scott (Graphic Design), and Allison Watters (Graphic Design). 
e5
e5
i7+
i7+
BOX REDESIGN:
e5 Box Redesign
e5 Box Redesign
i7+ Box Redesign
i7+ Box Redesign
i7+ Physical Box (Front)
i7+ Physical Box (Front)
i7+ Physical Box (Back)
i7+ Physical Box (Back)
e5 Physical Box Redesign (Front)
e5 Physical Box Redesign (Front)
e5 Physical Box Redesign (Back)
e5 Physical Box Redesign (Back)
KIOSK DESIGNS:

Kiosk Tablet Interface

Other Work

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